Spotify may take on TikTok, YouTube Music, launch full-length music videos
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Spotify, the popular music streaming platform, is reportedly looking into the possibility of adding full-length music videos to its collection. This strategic move aims to bolster its competitiveness against YouTube Music, which already offers extensive support for music videos, and also to challenge the popularity of TikTok, a leading short-form video platform. Citing sources familiar with the matter, a report by Bloomberg sheds light on Spotify's intention to introduce music videos, a feature that could significantly improve its position in the market.At present, Spotify allows artists to upload GIF images that accompany their tracks, but this falls short of offering the immersive experience of full-fledged music videos. Recognizing this, the streaming giant is in talks with va...