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Apple Vision Pro vs Meta Quest 3: The mixed reality race between two tech titans

9Oct

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Technology

Apple Vision Pro vs Meta Quest 3: The mixed reality race between two tech titans

[ad_1] Apple and Meta are two of the world's biggest tech companies, and both of them have dipped their toes into a new technology recently - mixed reality. While Meta Platforms is no stranger to mixed reality, courtesy of its Metaverse and Meta Quest lineup, it has eluded Apple so far, but not anymore. At the World Wide Developers Conference (WWDC) 2023 on June 5, Apple took the wraps off its first-ever mixed reality headset, the Apple Vision Pro. Although both of these headsets aim to improve mixed reality, they target different demographics. Apple Vision ProDeveloped by Apple's unit called Vision Products Group (VPG) led by Mike Rockwell, the Vision Pro is a spatial computer that allows users to experience apps and features in an augmented reality (AR) and virtual reality (VR) enviro...

Meta Rolls Out Higher-Priced Quest 3 Headset, Just Ahead of Apple’s Vision Pro

28Sep

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Technology

Meta Rolls Out Higher-Priced Quest 3 Headset, Just Ahead of Apple’s Vision Pro

[ad_1] Meta Platforms Inc. introduced its latest lineup of head-worn devices, staking fresh claim to the virtual- and augmented-reality industry just ahead of Apple Inc. pushing into the market.The company officially unveiled the Quest 3 headset on Wednesday, raising the price by $200 to $500, at its annual Connect developers conference. It also introduced second-generation smart glasses that it developed with luxury sunglass maker Ray-Ban. The Quest 3, which was previewed by Meta earlier this year after Bloomberg published a hands-on review of the device, offers improved performance over the Quest 2 from 2020. It also marks a pivot from VR to mixed reality, which melds virtual and augmented reality. It's a high-stakes moment for Meta's hardware business. Though the company has dominate...

$3499 is too high a price to pay for Apple Vision Pro? Cheaper one coming

12Jun

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Technology

$3499 is too high a price to pay for Apple Vision Pro? Cheaper one coming

[ad_1] "One more thing…", that is how Apple introduced the Vision Pro, its first-ever AR/VR headset at WWDC 2023. While VR headsets like the new Meta Quest 3 and HTC Vive Focus 3 have been around for a while, Apple's Vision Pro has blown people away with its state-of-the-art features such as gesture controls, multiple cameras and sensors, and more. Apple Vision Pro “seamlessly blends the digital world with the real world”, according to Apple CEO Tim Cook. Apart from the presentation of the Vision Pro, another announcement left people stunned - its price.The Apple Vision Pro will cost $3499 when it ships next year, putting it comfortably at the summit of the most expensive tech gadgets list. However, Apple has a plan to reel in more Vision Pro customers by launching a more affordable ver...

WWDC23: Vision Pro, Apple’s powerful new VR headset that unfortunately, few can afford

6Jun

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Technology

WWDC23: Vision Pro, Apple’s powerful new VR headset that unfortunately, few can afford

[ad_1] To great fanfare today, Apple officially announced Vision Pro, the augmented and virtual reality (AR/VR) headset that technology fans have been awaiting for years. However, this may not be the mass consumer product we all hoped it would be.During Apple's keynote on Monday at the opening of its Worldwide Developers Conference (WWDC 2023), the company's CEO Tim Cook unveiled the mixed reality headset and demonstrated that its capabilities are quite advanced. Unfortunately for fans, however, Vision Pro will only be affordable to the wealthiest of Apple users. Unlike its closest competitors such as the Meta Quest 3, which is heavily focused on gaming, the Vision Pro is described as a "multi-faceted" device that promises a unique and advanced experience in business scenarios (with sup...