Tag: password sharing crackdown

Netflix sign-ups jump as U.S. password sharing crackdown kicks off – data
Technology

Netflix sign-ups jump as U.S. password sharing crackdown kicks off – data

[ad_1] Daily U.S. sign-ups for Netflix have jumped in the first few days after the streaming giant's password-sharing crackdown came into effect on May 23, data from research firm Antenna showed.The news sent shares of the company up 2.3% to $418.92 in early trading. Looking for new ways to make money in a saturating market and a tough economy, Netflix moved to regulate the sharing of account passwords with friends and family - a drastic turnaround for a company that had once tweeted "Love is sharing a password". Netflix had estimated that more than a 100 million households had supplied their log-in credentials to people outside their homes. Under the new rules, U.S. users can add a member outside of their homes for an additional fee of $8 per month.Its calculations seem to have paid of...