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Bumble and Match stop advertising on Instagram amid disturbing content placement row

28Nov

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Technology

Bumble and Match stop advertising on Instagram amid disturbing content placement row

[ad_1] Advertising on social media generates huge revenue for various brands. However, it can be risky for them if their ad is being shown next to inappropriate content as it diminishes the brand value and creates a negative association. It also runs the risk of targeting the wrong demographic, which can further damage the brand. Recently, in a shocking revelation, online dating platforms Bumble and Match have decided to suspend their advertising on Instagram after a report by The Wall Street Journal found their ads to be displayed next to content of explicit nature and child abuse content within the platform's Reels feeds. Check here to know all about the incident:Bumble and Match to stop advertising on Instagram?Dating apps including Bumble and Match have stopped advertising on Instag...

Inspired by online dating, AI tool for adoption matchmaking falls short for vulnerable foster kids

7Nov

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Technology

Inspired by online dating, AI tool for adoption matchmaking falls short for vulnerable foster kids

[ad_1] Some are orphans, others seized from their parents. Many are older and have overwhelming needs or disabilities. Most bear the scars of trauma from being hauled between foster homes, torn from siblings or sexually and physically abused.Child protective services agencies have wrestled for decades with how to find lasting homes for such vulnerable children and teens –- a challenge so enormous that social workers can never guarantee a perfect fit. Into this morass stepped Thea Ramirez with what she touted as a technological solution – an artificial intelligence-powered tool that ultimately can predict which adoptive families will stay together. Ramirez claimed this algorithm, designed by former researchers at an online dating service, could boost successful adoptions across the U.S. ...

Tinder Offers $500-a-Month Subscription to Its Most Active Users

23Sep

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Technology

Tinder Offers $500-a-Month Subscription to Its Most Active Users

[ad_1] Tinder has rolled out an ultra-premium subscription tier to its dating app users, charging $499 per month to access features like exclusive search and matching.The new plan announced Friday, called Tinder Select, was only offered to less than 1% of Tinder users who are among the app's most active, the company said. For nearly $6,000 a year, users will be able to access new features, such as “VIP” search, matching and conversation, that aren't currently provided with its existing paid plans, it said, without providing further details. Tinder said it will open up applications for Tinder Select on a rolling basis. It offers three other subscription tiers that start as low as $24.99 a month, according to its website.“We know that there is a subset of highly engaged and active users w...

6Jun

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Technology

Now, an AI tool to write your dating profile

[ad_1] Online dating is not easy. Even before you can get to see the potential matches in your area on Tinder, Bumble, and other dating apps, you first have to clear two critical obstacles — first, clicking good pictures of yourself, and second, writing a catchy bio. While both are tricky in their own right, you can at least click pictures in nice locations or with pets to make them look aesthetically pleasing but there is no substitution for good writing skills. That's what used to be true, anyway. With the rise of AI, there is a tool for everything you do online. And it was only a matter of time before someone created an AI app that helps write your bio on dating profiles. Let us check out LoveGenius.What does LoveGenius offer?Writing a good bio is crucial to find good matches. As you...

Gang engaged in duping women via dating app busted in Noida, 6 Nigerian nationals held

6Mar

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Technology

Gang engaged in duping women via dating app busted in Noida, 6 Nigerian nationals held

[ad_1] The Noida police busted a gang involved in duping hundreds of women in the name of customs officials by befriending them through online dating app, here on Sunday. While investigating the matter the Police nabbed six Nigerian nationals including a woman, besides seizing three laptops, 17 mobiles, internet dongles, ₹40,860/- in cash, and three passports. The Police Commisionerate Gautam Buddh Nagar took to Twitter to inform the detailing of the arrest. "Gang doing fraud in the name of customs by befriending women through an online dating app was busted, 06 Nigerian accused including a woman arrested, 03 laptops, 17 mobiles, internet dongles, ₹40,860/- in cash, 03 passports, etc recovered from possession. Police Station Sector-20 Noida!" Detailing the modus operandi of th...

“Online dating is a killer. How Much Would You Pay to Find a Partner?

15Feb

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Technology

“Online dating is a killer. How Much Would You Pay to Find a Partner?

[ad_1] Would like to meet: Man who is tall, dark, handsome, has a good sense of humor and a well-paid job in professional services.Young, single, ambitious professionals working in the City of London are flooding matchmaker Siobhan Copland's inbox with such requests. They've spent their 20s graduating from highly competitive universities and pushing themselves through punishing late nights in the office. By their 30s, many have built impressive careers, yet something is missing from their lives: love. But having soured on endlessly swiping through Hinge, Bumble and Tinder, these men and women have become fussier than previous generations about choosing a partner to share the years with. The clients who show up at Copland's agency, Cupid in the City, present her with stringent criteria:...

Beware of Valentine’s Day Romance scams; here is what happens

7Feb

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Technology

Beware of Valentine’s Day Romance scams; here is what happens

[ad_1] Love is in the air and online dating apps such as Tinder, Bumble, OkCupid are humming with activity courtesy the approaching Valentine's Day. All these online dating apps are definitely a great way to find love and build relationships, but what comes free with them are romance scams! There are high chances that fraudsters will take advantage of individuals searching for love or companionship via online dating apps during this season. Unfortunately, many people end up becoming victims of online romance scams. These scams usually begin with a fast-paced online relationship and end up with an online financial crime.In view of this, the FBI Columbia field office has issued a warning to be careful of potential romance scams ahead of Valentine's Day. According to the 2021 Internet Cri...

Looking for love online? New study shows mixed experiences

3Feb

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Technology

Looking for love online? New study shows mixed experiences

[ad_1] Whether looking for love or a casual encounter, 3 in 10 U.S. adults say they have used a dating site or app — with mixed experiences, according to a Pew Research Center study out Thursday. For the under-35 set, more than half have tried it. The overall number, which amounts to 30%, is unchanged since 2019, the last time the center took a broad look at online dating. In 2015, 15% of U.S. adults said they had used a dating site or app, said lead researcher Colleen McClain. “When we talk to users who have been on the sites more recently, we see that there is really a mix of emotions,” she said. “Everything from burnout to elation.” Among the study's key takeaways for McClain: 1 in 10 adults who have a partner said they met their current significant other on a dating site or ...

After All the Hookups, Tinder Wants to Redefine the Relationship

11Jan

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Technology

After All the Hookups, Tinder Wants to Redefine the Relationship

[ad_1] The dating app needs more women and Gen-Z users to swipe right in order to revive growth. Success is far from guaranteed. Tinder is in a rut. Match Group Inc., parent company of the decade-old casual-dating juggernaut, was one of the worst performers on the S&P 500 last year, plunging almost 70% as investors fretted that the app is losing its mojo. Tinder contributes more than half of Match's revenue, but downloads have declined since 2020 and paid user growth has slowed. Attracting and retaining Gen Z and women is a top priority for Match's new Chief Executive Officer Bernard Kim, who ousted Tinder's management team after taking over in June. He brings bags of experience from his previous role at mobile-gaming company Zynga, but his efforts to reinvigorate the brand may...