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Meta to ask EU users’ consent to share data for targeted ads

2Aug

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Meta to ask EU users’ consent to share data for targeted ads

[ad_1] Social media giant Meta on Tuesday said it intends to ask EU-based users to give their consent before allowing targeted advertising on its networks including Facebook, bowing to pressure from European regulators.It said the changes were to address "evolving and emerging regulatory requirements" amid a bruising tussle with the Irish Data Protection Commission which oversees EU data rules in Ireland, out of which Meta runs its European operations. European regulators in January had dismissed the previous legal basis -- "legitimate interest" -- Meta had used to justify gathering users' personal data for targeted advertising. Currently, users joining Facebook and Instagram by default have that permission turned on, feeding their data to Meta so it can generate billions of dollars fro...

Meta Gives Regulators a New Reason to Bite

[ad_1] The company appears not to know the full extent of what its systems do with users’ data. That could be a problem. For all the difficulties that Meta Platforms Inc. is going through with declining ad revenues, higher costs related to its risky investment in the metaverse and its first major restructuring, the company has been relatively lucky with privacy regulators.It has avoided the most detrimental fines under Europe's main privacy law, known as the General Data Protection Regulation or GDPR, despite making billions of dollars from being one of the world's biggest processors of personal data. But that luck may be about to run out. Meta looks like it could struggle to comply with the European Union's upcoming antitrust law, which prohibits data combination and reuse. In a rece...

Facebook Is Warning 1 Million Users About Stolen Usernames, Passwords

[ad_1] Meta Platforms Inc. said it would notify roughly 1 million Facebook users that their account credentials may have been compromised due to security issues with apps downloaded from Apple Inc. and Alphabet Inc.’s software stores. Meta Platforms Inc. said it would notify roughly 1 million Facebook users that their account credentials may have been compromised due to security issues with apps downloaded from Apple Inc. and Alphabet Inc.'s software stores. The company announced Friday that it identified more than 400 malicious Android and iOS apps this year that target internet users in order to steal their login information. Meta said it informed both Apple and Google about the issue in order to facilitate removal of the apps. The apps worked by disguising themselves as photo ...