Tag: marketing

Multiverse of marketing madness: 2024 will see social media influencers radically change traditional marketing
Technology

Multiverse of marketing madness: 2024 will see social media influencers radically change traditional marketing

[ad_1] Cinema or politics, chocolates or perfume... social media influencers cover it all and are set to spread their influence further and wider in 2024 with MNCs, movie stars and even politicians using them to reach target audiences, bypassing mainstream media and traditional marketing avenues.‘Influencer' entered the lexicon in a big way in 2023. The tribe will become more visible and more effective in disseminating myriad messages as a new year in which the growth of social media platforms is a virtual certainty stretches ahead. We are now on WhatsApp. Click to join An influencer can be any person who has a significant following on a social media platform and holds considerable sway or ‘influence' over his or her followers. A product, brand or celebrity endorsed, used or reviewed by...
Google Search Is Like ‘Cigarettes or Drugs,’ Executive Said
Technology

Google Search Is Like ‘Cigarettes or Drugs,’ Executive Said

[ad_1] A senior Google executive once likened the company's search advertising business to selling drugs, calling it “one of the world's greatest business models ever created” since the company can “ignore” users and focus on generating revenue from advertising.Michael Roszak, vice president for finance at Alphabet Inc.'s Google, wrote the notes during a July 2017 training Google offered on communications. “Search advertising is one of the world's greatest business models ever created,” Roszak wrote, adding that there were only “illicit businesses (cigarettes or drugs) that could rival these economics.” Google's business can effectively “ignore one of the fundamental laws of economics,” Roszak wrote, supply and demand. This allowed the company to “ignore the demand side of the equation ...
Top jobs for ChatGPT experts to get high pay! Check list
Technology

Top jobs for ChatGPT experts to get high pay! Check list

[ad_1] Top ChatGPT professions you might want to pursue!As an AI and Natural Language Processing (NLP) expert you can apply for various professions that will open doors for high-paying jobs. Top companies like Google are paying as high as $335,000.p.a for a prompt engineer. Check out some professions you might be interested in as a ChatGPT expert Prompt engineerIt is a job that involves analyzing and improving the performance of AI systems to enhance responses that are accurate and engaging.MarketingFloWater, a Denver-based tech business that filters tap water, is looking, full-time marketing coordinator. The job description explains, to use ChatGPT for lead generation and improve social media and influencer marketing activities.RecruitersAccording to Forbes, ChatGPT can streamline HR o...
Pakistani Vendor’s Unique ‘Waka Waka’ Mango Sales Strategy Goes Viral
Health

Pakistani Vendor’s Unique ‘Waka Waka’ Mango Sales Strategy Goes Viral

[ad_1] We have come across various kinds of food vendors who have their own unique ways of selling their products to attract customers. Whether it's by making bizarre food combinations, singing catchy jingles, or pulling off hysterical acts, their innate sense of marketing has always impressed us. In a viral video reportedly from Pakistan, a fruit vendor is seen singing 'Waka Waka'. His rendition of the popular song is truly hilarious as it urges people to buy mangoes. Released in 2010, 'Waka Waka' by Shakira was the official song of the FIFA World Cup held that year in South Africa.Also Read: Watch: Viral Video Shows How Salted Green Matar Is Made; Internet Is Not ImpresseThe video opens with the fruit vendor singing out the price of the seasonal fruit. He says, "Tsamina mina, eh, eh ma...