Tag: mac event october

Apple revamps Mac lineup and pricing with new family of chips
Technology

Apple revamps Mac lineup and pricing with new family of chips

[ad_1] Apple on Monday introduced new MacBook Pro and iMac computers and three new chips to power them, with the company saying it had redesigned its graphics processing units (GPU), a key part of the chip where Nvidia dominates the market.The new computers and the M3, M3 Pro and M3 Max chips were unveiled at an online event heavily focused on professional users. In the U.S., the 14-inch MacBook Pro laptop will start at $1,599 and a 16-inch version starts at $2,499. The new iMac desktop with the M3 family of chips starts at $1,299. Some will be available next week, while others will not ship until later in November. Apple has seen a revitalization in its Mac business, roughly doubling its market share to nearly 11% since 2020 when it parted ways with Intel and started using its own cust...
Launched! 10 things you should know about the Apple Scary Fast event – iMac, MacBook Pro, and M3 chipsets
Technology

Launched! 10 things you should know about the Apple Scary Fast event – iMac, MacBook Pro, and M3 chipsets

[ad_1] Apple decided to shake things up for its final event of 2023 and decided to enter the prime-time television slot in the US. The event aired on the eve of Halloween, instead of the morning, when Apple events generally take place, perhaps highlighting that Apple can command the audience's attention, no matter what time of the day, or night, it is. The Apple Scary Fast event was entirely focused on the company's Mac lineup and new Apple silicon for its Mac products. The event was a pre-recorded online-only showcase, that lasted about 30 minutes. In case you missed it, these are the 10 things you should know about.10 things to know about the Apple Scary Fast event1. The online-only event was themed around Halloween. There was fog in the Apple Park, everyone was dressed in black, the ...