Apple’s Chief Rival Has a Cautionary Tale for India
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In July 2008, Apple Inc. opened its first retail store in China, marking the start of a meteoric rise in the country. Fifteen years later, Chief Executive Officer Tim Cook is offering the same blessing to India. It's obvious that the world's most-valuable company should hang out its shingle in what may already be the globe's most populous country, yet there's a cautionary tale not only from its time in China, but from its chief rival.When hundreds of people queued up for the opening of that first store in Beijing, the nation was barely a blip on Apple's revenue radar. By the next financial year, ending September 2009, China plus Hong Kong combined brought in a mere $769 million in revenue, accounting for 1.8% of the global total. Within another two years, the figure jumped to $12...