DALLE – pressnews

From marketing to design, brands adopt AI tools despite risk

9Mar

By adminNo Comments

Technology

From marketing to design, brands adopt AI tools despite risk

[ad_1] Even if you haven't tried artificial intelligence tools that can write essays and poems or conjure new images on command, chances are the companies that make your household products are already starting to do so. Mattel has put the AI image generator DALL-E to work by having it come up with ideas for new Hot Wheels toy cars. Used vehicle seller CarMax is summarizing thousands of customer reviews with the same “generative” AI technology that powers the popular chatbot ChatGPT. Meanwhile, Snapchat is bringing a chatbot to its messaging service. And the grocery delivery company Instacart is integrating ChatGPT to answer customers' food questions. Coca-Cola plans to use generative AI to help create new marketing content. And while the company ...

Microsoft Unveils Bing Search Engine Using OpenAI’s ChatGPT-like technology

[ad_1] Microsoft Corp. unveiled new versions of its Bing internet-search engine and Edge browser powered by the newest technology from ChatGPT maker OpenAI, aiming to gain ground on Google's web-search juggernaut by being first to offer a more conversational alternative for finding answers on the web and creating content.“This technology is going to reshape pretty much every software category,” Microsoft Chief Executive Officer Satya Nadella said at an event Tuesday at the company's Redmond, Washington, headquarters. It's “high time” innovation was restored to internet search, he said. The new Bing, which runs on an OpenAI language model that is more advanced than the one behind ChatGPT, can be switched in and out of chat mode, and users can tap the bot to compose emails. The new Edge ...

AI tools can create new images, but who is the real artist?

[ad_1] Some living artists and photographers are starting to fight back against the AI software companies creating images derived from their works. Countless artists have taken inspiration from “The Starry Night” since Vincent Van Gogh painted the swirling scene in 1889. Now artificial intelligence systems are doing the same, training themselves on a vast collection of digitized artworks to produce new images you can conjure in seconds from a smartphone app. The images generated by tools such as DALL-E, Midjourney and Stable Diffusion can be weird and otherworldly but also increasingly realistic and customizable — ask for a “peacock owl in the style of Van Gogh" and they can churn out something that might look similar to what you imagined. But while Van Gogh and other long-dead...