X revenue – pressnews

On Elon Musk’s X, influencers are minting money from misinformation

14Feb

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Technology

On Elon Musk’s X, influencers are minting money from misinformation

[ad_1] Influencers on X are monetizing misinformation about conflicts in the Middle East, leveraging the platform's contentious policies that researchers say prioritize engagement over accuracy. Since Elon Musk's turbulent 2022 acquisition of X, formerly Twitter, the site has restored thousands of once-banned accounts and introduced a paid verification system that critics say has boosted conspiracy theorists. X also rolled out an ad revenue-sharing program for verified users, who often peddle hateful and false information to profit from the platform. "Cynical pay-for-play controversialists today deliberately induce anger for engagement to game Musk's platform into giving them more visibility, and therefore more revenue for their views," Imran Ahmed, chief executive of the Center for Co...

X paid nearly $20 million to content creators on its platform, reveals CEO

2Oct

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Technology

X paid nearly $20 million to content creators on its platform, reveals CEO

[ad_1] Elon Musk completed his purchase of X (formerly Twitter) in October last year and his term began with brutal efficiency as he laid off a sizeable chunk of the staff, preferring quality of work over quantity of workers. Announcing his purchase, Musk declared “bird is freed”. However, that bird was given the boot recently as the Tesla CEO rebranded Twitter to X, aiming to develop it into a super app, much like China's WeChat. In the last few months, X has been also trying to push content creators to make content on its platform by offering payouts and has handed millions of dollars so far. X paying content creatorsIn an X post on September 29, X CEO Linda Yaccarino announced that the platform has paid nearly $20 million to content creators on its platform. The post said, “Create. C...

X could turn profitable next year, reveals CEO Linda Yaccarino

28Sep

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Technology

X could turn profitable next year, reveals CEO Linda Yaccarino

[ad_1] Over the last 12 months, X (formerly Twitter) has undergone a multitude of changes. Elon Musk's acquisition of the microblogging platform has spurred controversy from day 1, with people calling measures such as the removal of verification, and temporarily limiting tweet views draconian. After managing the company as the CEO for a while, Musk appointed Linda Yaccarino as his successor. This change hasn't really moved people's opinions about the Musk-owned company, as its rival Threads soared in popularity as soon as it was launched by Meta. Despite this, X could turn profitable next year and most of its top advertisers are back, according to the CEO. On profits and advertisersAccording to a report by The Verge, at the Code Conference 2023, CNBC's Senior Media & Tech Correspond...

29Aug

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Technology

X active users dropped, but in big surprise, Twitter Lite downloads saw 350% jump

[ad_1] The rebranding of X (formerly Twitter) was likely the hastiest exercise of its kind ever undertaken. The entire process took three days and involved crowd-sourcing a logo, taking off all physical and digital logos of Larry the Bird and replacing it with the new logo, and even adding a gigantic X on top of the company's San Francisco headquarters. However, such a rapid rebranding often comes with some unexpected consequences, and in this case, it was a lack of spreading awareness towards the new name and logo. As a result, the weekly active users as well as the app ranking on both Play Store and App Store took a big hit. But surprisingly, Twitter Lite emerged as an unexpected winner in all this chaos.According to TechCrunch a report that quoted Sensor Tower data, revealed that whe...