Your face for sale: anyone can legally gather and market your facial data without explicit consent
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The morning started with a message from a friend: “I used your photos to train my local version of Midjourney. I hope you don't mind”, followed up with generated pictures of me wearing a flirty steampunk costume.I did in fact mind. I felt violated. Wouldn't you? I bet Taylor Swift did when deepfakes of her hit the internet. But is the legal status of my face different from the face of a celebrity? Your facial information is a unique form of personal sensitive information. It can identify you. Intense profiling and mass government surveillance receives much attention. But businesses and individuals are also using tools that collect, store and modify facial information, and we're facing an unexpected wave of photos and videos generated with artificial intelligence (AI) tools. The d...