Tag: Cybertruck

Tesla updates iPhone app to boost precision tracking and security akin to Apple AirTag tech
Technology

Tesla updates iPhone app to boost precision tracking and security akin to Apple AirTag tech

[ad_1] Tesla has rolled out a significant update to its iPhone app, introducing ultra-wideband (UWB) support in version 2024.2.3. This enhancement, highlighted by Not a Tesla App, brings a more robust and secure digital key experience compared to Bluetooth technology. UWB's precision tracking enables the car to pinpoint the exact location of the key, minimising the risk of replay spoofing attacks. What are replay spoofing attacks?Replay spoofing attacks involve cybercriminals intercepting secure network communications, then fraudulently delaying or resending them to misdirect receivers. Spoofing entails pretending to be something else to gain trust or access, steal data, or spread malware. Improved Precision and SecurityThe implementation of UWB extends beyond mere security measures. I...
Elon Musk-led Tesla Zeroes in on Everyday Buyers After Winning Over Electric Vehicle Lovers
Technology

Elon Musk-led Tesla Zeroes in on Everyday Buyers After Winning Over Electric Vehicle Lovers

[ad_1] Tesla Inc. is expected to say on Tuesday it had another record delivery year in 2023, in large part due to die-hard Elon Musk fans and tech-savvy early adopters. Now the company is working to widen its appeal. The Austin-based electric vehicle (EV) maker is estimated to have handed over almost 483,200 vehicles in the fourth quarter, according to analysts surveyed by Bloomberg. That means Tesla probably exceeded its goal to deliver 1.8 million cars last year, an all-time high for the company but just a fraction of what Toyota Motor Corp. or General Motors Co. normally sell.For its next phase of growth, Tesla has to win over everyday buyers, who primarily select vehicles based on price and ease of use. “When you look at car buying in general, we're trying get to the next set of EV ...
Giddy Elon Musk unveils ‘faster than Porsche’ Cybertruck in Tesla’s latest defiant bet
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Giddy Elon Musk unveils ‘faster than Porsche’ Cybertruck in Tesla’s latest defiant bet

[ad_1] Tesla began customer deliveries of the Cybertruck on Thursday, bringing to fruition an Elon Musk passion project that the billionaire boasts is stronger than bullets and faster than a Porsche."It's very rare that a product comes along that is seemingly impossible... that experts said would never be made," a giddy Musk told a crowd at Tesla's Austin, Texas headquarters. "And this is one of those times." The arrival of the angular truck, which has evoked the world of "Blade Runner" or "Mad Max," comes two years later than Musk's original time frame and at a starting price some $10,000 above the original target, owing to higher supply chain costs and manufacturing problems stemming from its iconoclastic design. Analysts have called the Cybertruck a high-risk project compared with Te...
Tesla Color Wraps May Save the Cybertruck From Its Weird Self
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Tesla Color Wraps May Save the Cybertruck From Its Weird Self

[ad_1] Tesla Inc. designed its stainless-steel Cybertuck to be something special: the first vehicle for the masses that doesn't require paint. It's no easy feat. The only other company to come close, DeLorean, sold just 9,000 cars before filing for bankruptcy in 1982.When Tesla starts Cybertruck deliveries on Thursday, though, it may have a devised a cheat that DeLorean couldn't: color wraps. A decorative film applied to the vehicle's exterior — and a lucrative upsell Tesla has been trying out in California — could soften the edges of a vehicle seen as too harsh for mainstream buyers. “It looks a lot more attractive with these wraps on it,” says Jessica Caldwell, head of insights for Edmunds, while scrolling through images of Cybertruck test vehicles spotted with custom prints. Across t...
Tesla’s Cybertruck Lures Black Friday Shoppers Into Showrooms
Technology

Tesla’s Cybertruck Lures Black Friday Shoppers Into Showrooms

[ad_1] Tesla Inc.'s next vehicle, the all-electric Cybertruck, was on display in several US showrooms during the retail event known as Black Friday, drawing throngs of shoppers eager to see the stainless steel-clad truck up close.At the Tesla showroom at Westfield UTC in San Diego, a group of about 25 people crowded around the sole Cybertruck on display as others waited in line outside. Shoppers had to stand about 10 feet away from the vehicle, which was roped off, and were told they couldn't view the interiors until the first Cybertruck is handed over to a customer on Nov. 30. Tesla is “pushing the boundaries of what a truck can be,” said Joseph Smarr, who has been on the wait list for a Cybertruck for more than a year, in an interview at the San Diego store. Smarr, a longtime fan of t...
Elon Musk’s X Drama Hurts Tesla Where It Matters Most
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Elon Musk’s X Drama Hurts Tesla Where It Matters Most

[ad_1] During a 1990 Senate race in his home state of North Carolina, Michael Jordan was asked why he didn't endorse the African-American Democratic candidate. He was still explaining his response — “Republicans buy sneakers too” — to reporters 30 years later, saying he wasn't an activist in the mold of Muhammad Ali: “I thought of myself as a basketball player.”Elon Musk may think of himself as an entrepreneur, and a celebrity one at that, but he wears many hats with enthusiasm, including as an activist in the cause of, as he sees it, free speech. His latest outrage, endorsing an antisemitic comment on X, has drawn a backlash, including companies pulling ads from the social media platform. But there may also be repercussions for the main source of his fame and wealth: Tesla Inc. Tesla h...
US transition to electric vehicles faces delays
Technology

US transition to electric vehicles faces delays

[ad_1] The US transition to electric cars has hit a speed bump, with concerns about vehicle range and limited charging capacity adding to core affordability issues.Automakers in recent weeks have pushed back EV sales targets and delayed capital projects as they seek to reduce inventories of unsold EVs at dealerships. "The slowdown in EV sales is much more pronounced than it is for other categories of vehicles and that isn't related to the economy," said Neil Saunders, managing director of GlobalData. "The EV has a problem attached to it," he said. "It's a much more difficult and complex purchase because of the range of the vehicles and the charging infrastructure."American consumers are accustomed to often-lengthy road trips for holidays or to visit friends and relatives, owing to the c...
A two-speed electric car market is heading for a crash
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A two-speed electric car market is heading for a crash

[ad_1] The world's auto industry is accelerating in two directions at once. Unless those contradictions are resolved, carmakers risk running themselves off the road.In China and Europe, the transition to electric vehicles is gathering pace. Battery-powered autos made up nearly a quarter of sales in both markets in August, according to Morgan Stanley, with plug-in hybrids lifting the total share to 38% and 28%, respectively. Things look very different in the US and India, where penetration is struggling to break north of 10%, and in Japan, where it's on life support at 3%. Honda Motor Co. said last week it was dropping plans to build a sub-$30,000 EV with General Motors Co., while GM and Ford Motor Co. and have pushed back targets for boosting sales of battery vehicles. Even Elon Musk ha...